Design philosophy
I believe well thought out design helps to solve marketing and communication problems and that graphic design must go beyond simple decoration to provide a higher level of functional value. In gaining a solid understanding of my clients’ company and their marketing environment, a design solution can be developed that works hard and provides value. By asking questions, probing the issues and looking from different points of view, a challenging matter can be successfully resolved through design.
The solutions may take the form of a website, corporate identity program, brochure, a company sponsored publication, direct response packages, or a combination of media to achieve the necessary result. I believe that action must be based on facts, not just whims or personal likes and dislikes.
Hobbies
- Quality time with my husband
- Listening to NPR (I'm definitely an NPR junkie)
- Playing with my Norwegian Forest cats - Otis & Emmit
- Crochet & knitting (recently rediscovered crochet and taught myself the art of knitting with Google Video!)
- Painting (water colors)
- Drawing (charcoal primarily)
- Running the trails around my home
- Watching movies (comedy, indie, drama, & every once in a while a good chic-flic)
- Cooking up a new dish in the kitchen to enjoy with my husband and friends